Fort Collins, Colorado
American Classic is breathing new life into the brand with a series of product launches including four new mountain bike tires: a front-specific enduro tire, a rear-specific enduro tire, a trail tire, and a “downcountry” XC tire. In addition to a series of videos I created for each tire, I shot a supporting set of still photos to be used on American Classic’s website, press releases, and social media. The images were also published on a number of high profile cycling websites including Pinkbike, Bike Radar, and Bike Rumor.
ClientAmerican ClassicProjectProduct PhotographyIndustryBicycle TiresLinkwww.amclassic.com